May 9 is Europe Day. Each year. But why is that a reason to celebrate? May 9 is the anniversary of the laying of the foundation of European unification process, which has brought peace, freedom and prosperity to our continent since then. Where nations fought each other bloodily for centuries, an area of ​​peace has emerged that is unique in the world. Of course there is a lot to improve in Europe and a lot to change, and far too often Europe does not live up to its own set of values. But to improve this, we need more Europe, not less. The focus must not be on the Europe of the institutions, but on the Europe of the people. This is also what Europe Day should be about.

So it is good that there is a Europe Day that could focus more attention on Europe and its values. A day that is also a positive reminder of what has been achieved. But almost nobody knows this day and its meaning, although it is celebrated on May 9 every year.

We want to change that! We want to raise awareness of May 9, the annual Europe Day, and strengthen it as a symbol of a tolerant and diverse Europe. And we want to reach as many people as possible.

So we want to start a new ritual. With a small sentence: “Happy Europe Day!”

The goal: on May 9, as many people, organizations and companies as possible spread this “European greeting”. Everyone in their own way and everyone with their possibilities. We want to ensure that the greeting around May 9 is present in as many different places and channels as possible. We want Europe to be where people spend their everyday lives. Every year from this year on.

We are delighted that so many people, organizations and companies joined this idea right from the start. And there are more every day. Take part: Let’s create a new ritual together:

Happy Europe Day!